Associate Professor & Graduate Program Director
Department of Mass Communications
Research Head, Critical & Cultural Studies Division, AEJMC

About Me

I am an interdisciplinary teacher-scholar of mass communication. My research interests are in intercultural communication, integrated marketing communication, visual communication and health communication. Geographically, I am interested in media communication in developing countries (BRICS nations). My research work also examines the intersection of race, class and gender in the media.

At Southern Illinois University Edwardsville, I teach a variety of undergraduate and graduate courses. I have taught Research Methods in Mass Communication, Media Law and Policy, International Advertising, Transnational Media (blended), Mass Media in Society, Mass Media & Health (online), Media Campaigns, and Freshman Seminar.

Before joining SIUE, I taught at Temple University, Philadelphia. I taught Introduction to Advertising, Introduction to Advertising Research, Morality, Law and Advertising, Media Information Gathering for Public Relations, Introduction to Mass Media and Society, Public Speaking and various online courses.

Teaching Distinction Award

In 2015 Received Teaching Distinction Award from the University.



Ph.D. in Mass Media & Communication, Temple University, Philadelphia, PA

M.A. in Advertising, Michigan State University, East Lansing, MI

M.A. in Public Relations & Advertising Management, Institute of Management Studies, DAVV, India

B.Sc. in Chemistry (Honors), Benaras Hindu University, Varanasi, India 


Diploma in International Marketing Communications, International Advertising Association (IAA), New York, NY 

Diploma in Computer Management